Strong, Grey Women

For older women, a lifetime of gender inequality can intersect with gendered ageism to create significant inequalities - including poverty, homelessness, violence and abuse. The Strong, Grey Women project aims to raise awareness of the inequalities for older women - to help create momentum for change. An estimated 75% of Australian women dye their hair - this is unsurprising given women with grey hair can experience stigma, feel invisible and be viewed as less competent.

Aims 

The aims of the Strong, Grey Women project are to help promote equality for older women by:
  • Supporting older women to identify and consolidate their strengths - and protect themselves from ageism
  • Raising awareness of gendered ageism and gender inequalities for older women
  • Raising awareness of the strategies to promote respect and equality for older women.

Call for Participants


We are looking for 10 women aged 60+, who live in Victoria, who currently dye their hair and are willing stop dying their hair for a year, be photographed each month and share their experiences publicly.

Pair up with your Bestie and we will work with you each month to explore your strengths and protecting yourself against internalised ageism.

Face to face meetings will be hosted in Melbourne, please let us know if you are unable to unable to make these and we can discuss local options. 
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​For more information about what is involved, download the information sheet and consent form below. 

Gallery

In 2026 we will share the portraits of older women and their messages on this section of the webpage. 

Contact the Team

If you would like more information, please contact the project team using the information provided below

Project partners

The project is a collaboration between Celebrate Ageing Ltd and Elder Rights Australia and is supported by the Victorian Women's Trust and we are looking forward to working with photographer Breeana Dunbar.